Shiny Things Kill Productivity
Let’s talk about WSO’s… those shiny, gleaming promises of foolproof methods of newbies getting to live on the beach whilst working a 10 minute day but still raking in thousands of dollars of income per hour.
I am sure we have all seen or bought a WSO over our lives as Internet Marketers and I am no exception. Some have been useful but most of them just end up clogging up my hard disk and are read, digested and never acted upon.
I have no doubt that some of the methods that people write about are genuine and useful, but if I were making thousands a week from a “new secret backdoor traffic method” then I would NEVER and I repeat, NEVER sell my method for a measly few dollars to people who have no real idea how to even FTP a file, let alone set up a sales funnel and autoresponder series.
As part of this Niche Site Challenge, due to start on March 1st 2013, I will be deleting any emails that have the word WSO in. I will also remove any links to those nefarious sites where I can download copies of the WSO’s for free if I choose to.
These PDFs and Videos are just time sucks and end up causing more confusion than good. I remember when I started the 30 day challenge with Ed Dale – there were simple rules to work by and content was king. I knew nothing of CPA, PPC or “Offline”. Hell, I did not know too much about on site SEO either then, but that did not stop me building a few sites that were, and are still popular with Google. All I needed was Market Samurai, a good idea for a niche and I was making money. Why was that? Because I was writing them for visitors, not to game a secret sauce SEO ranking method.
Time to tune out from the static, get back to basics and build a successful site.